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GolfBallTest.org introduces PERFORMANCE CERTIFIEDâ„¢

February 18, 2009

(from Press Release) – GolfBallTest.org is pleased to announce the publishing of its new PERFORMANCE CERTIFIEDâ„¢ reclaimed golf ball seal and certification process.

PERFORMANCE CERTIFIEDâ„¢ Golf Ball Seal

PERFORMANCE CERTIFIEDâ„¢ golf balls are subjected to a rigorous test protocol and 6-point check administered by GolfBallTest.org, including:

1. Model and Year Identification
2. Quality Grade Inspection
3. Cover Condition Inspection
4. Roundness Validation
5. Compression Validation
6. Performance Validation

PERFORMANCE CERTIFIED™ golf balls are only the highest-quality graded reclaimed golf balls as measured by the GolfBallTest.org Quality Grade Scale, which unifies the assorted grade claims made by the majority of North American and European online ball retailers. Moreover, GolfBallTest.org does not certify “value or practice balls” and does not evaluate or certify refinished golf balls.

GolfBallTest.org is dedicated to building and protecting the PERFORMANCE CERTIFIED™ seal for the benefit of consumers, retailers and manufacturers. According to Gary Mayes, Managing Partner of GolfBallTest.org: “Recycled or reclaimed golf balls can be an excellent choice for golfers seeking a better value-for-money alternative to buying balls new. But consumers face a challenge when buying in the secondary recycled golf ball market, especially online where the volume and variety of balls are often the greatest. The PERFORMANCE CERTIFIED™ seal improves the level of trust that consumers have in reclaimed, previously used, golf balls they buy online or offline. The seal ensures customers are receiving ‘as advertised’ products and in the quality, grade, make and model, and performance condition they expect.”

The PERFORMANCE CERTIFIEDâ„¢ seal helps retailers increase sales volume by converting otherwise skeptical or borderline customers into purchasers. The seal reduces the confusion that customers face in researching and making a purchase online in a competitive marketplace – and marginalizes the more shady operators. The seal provides a valuable service to consumers.

For all golf ball manufacturers, the PERFORMANCE CERTIFIED™ seal helps guard against counterfeits and rip-offs of questionable performance that undermine brands and can forever turn off a lifetime customer. By validating compression and performance to “like new” standards, golf balls with the PERFORMANCE CERTIFIED™ seal are more likely to play as intended.

Learn more about PERFORMANCE CERTIFIEDâ„¢ golf balls at GolfBallTest.org.

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